Posted on November 28, 2006 by Pete Jeans
Leaders have a responsibility to work at the rockface from time to time…particularly at times when things are changing….or haven’t changed for a while.
And the added-value from investing some time alongside the troops in front of customers …as well as being a prisoner to your own processes…means you can experience the first-hand feedback [...]
Filed under: Market intelligence, Mentoring, New products and services, Organisational culture | Leave a Comment »
Posted on November 27, 2006 by Pete Jeans
Market trends that matter are based on the drivers behind your industry and business.
Trends are exactly that. They typically emerge and solidify over reasonable time periods…so it’s critical to have market intelligence and competitive intelligence processes in place on an ongoing basis.
Then you can make a judgement whether an abberation in events is a one-off…or [...]
Filed under: Market intelligence, Strategy | Leave a Comment »
Posted on November 13, 2006 by Pete Jeans
What are your options when budget cuts are imposed?
Plenty…but naturally…it does depend to some extent on your circumstances. Here’s a few pointers…
spend only on activities that support your brand and generate measureable results
postpone lower priority programmes to the next budget year
[...]
Filed under: Financial performance, Planning and measurement | Leave a Comment »
Posted on November 5, 2006 by Pete Jeans
There is more innovation happening in the world of retail now than at any other time in the past decade.
And it is happening in a more thoughtful way than ever. This is a direct result of international retailers following – consciously or unconsciously – the following rules of retail reinvention:
• [...]
Filed under: Strategy, business transformation | Leave a Comment »